We Are Illionaire Society
Illionaire — one who possesses an abundance of "illness"; possession of riches that are non-monetary and aren't materialistic.
Our Story
Welcome to Illionaire Society — your number one source for the illest clothing for men & women. We're dedicated to giving you the very best of streetwear fashion, with a focus on quality, uniqueness, and customer service — all crafted from eco-friendly and organic fabrics.
Founded in 2012 by Jay "Mystery" Brooks, Illionaire Society has come a long way from its beginnings in a home-based storefront in Brooklyn, New York. When Jay first started out, his passion for music and fashion drove him to partner with his best friend Michael "Dropp" Bradford to launch a clothing brand featuring collections inspired by lyrics from Jay's own music. That mutual passion gave them the impetus to turn hard work and inspiration into a booming online store.
We now serve customers all over the world, and are thrilled to be a part of the eco-friendly wing of the fashion industry.
The Collections
Every collection we create tells a story — rooted in real life, real emotion, and real ambition. Here's what drives each one:
"Faceless Collection"
Represents every individual who aspires to make their dreams a reality. The "cloud" symbolizes an elevated mind-state, the "business attire" represents elegance and professionalism, and the "faceless" figure symbolizes that anyone can be an Illionaire gentleman or lady.
"Cupid Henchman"
Represents the sensitive battle between love and money — where money is more victorious. Cupid is assassinated by an "Illionaire Henchman" made of money. Cupid's fatal headshot creates blood splatters which are heart-shaped.
"Thin Line Between Love & Hate"
Represents the relationships that rollercoaster but cannot simply be ended. These relationships constantly experience extreme good fortune followed by extreme hardships — ongoing, with all breakups temporary.
"MMNN" — Miserable Mornings Neverending Nights
Representing the individuals who work hard all day toward their dreams but still find a way to enjoy life — without letting "fun" interfere with what truly matters to them and their goals.
"Shootin' For The Starz"
For the individuals who know the sky is the limit — as long as they remain loyal to their morals and trust the process. They are aiming for the starz, fueled by TRUST and LOYALTY.
Music Is in Our DNA
Illionaire Society was born from music. Every collection, every design, every stitch is influenced by the sounds, stories, and struggles that Jay "Mystery" Brooks poured into his art. Fashion and music aren't separate worlds here — they're one. Explore the iLLionaire Music page to hear what drives us.
Our Commitment to the Planet
We believe looking good and doing good aren't mutually exclusive. That's why Illionaire Society is committed to using eco-friendly and organic fabrics across our collections. Style with a conscience — because the world we live in matters as much as the clothes we wear.
We hope you enjoy our products as much as we enjoy offering them to you. If you have any questions or comments, please don't hesitate to reach out at theshowroom@illionairesociety.com.
Sincerely,
Jay Brooks, CEO